上海视觉

上海视觉 ›› 2018, Vol. 0 ›› Issue (2): 51-56.

• 教学探索 • 上一篇    下一篇

创新务实,以文化自信创建一流的文化产业研究所

俞璟璐   

  • 出版日期:2018-02-20 发布日期:2019-10-18
  • 作者简介:俞璟璐,上海视觉艺术学院文化产业研究所研究员。美国华盛顿大学传播学博士,复旦大学新闻学硕士,夏威夷大学传播学硕士。曾任上海视觉艺术学院文化创意产业管理学院教授、学科负责人,上海大剧院艺术设计有限公司总经理,美国《查尔斯公报》专栏撰稿人,美国旧金山《时代报》副总裁。

Innovation with Cultural Confidence as a Necessity for Quality Researches for the Cultural Industries

Yu Jinglu   

  • Online:2018-02-20 Published:2019-10-18

摘要:

上海视觉艺术学院十余年的创新型教育改革是创建一流的文化产业研究所的支撑基础。文化产业研究所应坚持我校的创新务实的开拓精神,致力于有关人才培养,文化传承与文化产业等方面的调研和理论研究,建议着力于文化传播、原创力、文化语境和文化产业发展的重要课题,尽快建立具有自身特色的学术高地,发挥其在文产领域学术研究引领的影响力。

关键词: 文化产业, 原创力, 文化语境

Abstract:

SIVA’s innovative education reform over a decade is the supportive foundation for the establishment of a top Institute for the Cultural Entrepreneurship. The institute should adhere to the pioneering spirit of innovation and pragmatism, be dedicated to the surveys and theoretical studies on education, cultural heritage and advance, and the development of the cultural industries, focuses on the researches of significance such as cultural communication, innovation and originality, cultural contexts in communication and the development of cultural industries so that it can become a high level academic forum with distinctive characteristics to be known for its significant influence in China’s research of the cultural industries.

Key words: Cultural Industries, Originality & Innovation, Cultural Contexts