上海视觉

上海视觉 ›› 2023, Vol. 0 ›› Issue (2): 36-42.

• 理论研究 • 上一篇    下一篇

视觉艺术研究方法视域下的数字中堂画解读

李利鹏, 王冠翔   

  1. 上海视觉艺术学院,上海201620
  • 出版日期:2023-02-20 发布日期:2023-12-26
  • 作者简介:李利鹏(1982 — ),男。毕业于上海戏剧学院,艺术硕士。现为上海视觉艺术学院讲师。研究方向为文化产业管理。
    王冠翔(1993 — ),毕业于上海视觉艺术学院,文学学士。现为中国铁路济南集团有限公司青岛客运段助理工程师。分管业务为企业文化。

Interpretation of Digital Middle Hall Paintings from the Perspective of Visual Art Research Methods

LI Lipeng, WANG Guanxiang   

  • Online:2023-02-20 Published:2023-12-26

摘要:

数字中堂画诞生于20世纪90年代,随着我国经济三十年的高速发展,通过文化市场已传播至千家万户,形成了一种具有中国特色的当代视觉文化现象。本文运用图像学、形式分析、符号学等视觉艺术研究方法来对其进行分析读解,探讨这一诞生于后工业文明时代的中国民间图像艺术的艺术特征与文化内涵,剖析数字中堂画折射出的文化本质与时代意义。本文做了一些理论基础探索,希望学界对此研究能给予更多关注。

关键词: 数字中堂画, 民间图像艺术, 图像学, 形式分析, 符号学

Abstract:

Digital middle hall paintings emerged in the 1990s and have spread to millions of households through the cultural market during China's rapid economic development over the past three decades. They have become a contemporary visual cultural phenomenon with distinct Chinese characteristics. This article employs visual art research methods such as image studies, formal analysis, and semiotics to analyze and interpret digital middle hall paintings. It aims to explore the artistic features and cultural connotations of this folk image art born in the post-industrial civilization era and examines the cultural essence and significance of digital middle hall paintings in reflecting the spirit of the times. The article represents a theoretical exploration, hoping to garner more attention from the academic community for this research field.

Key words: digital middle hall paintings, folk image art, iconology, formal analysis, semiotics